Translate video for maximum impact More and more of our clients are asking us to translate video. It’s not surprising. Content marketers and customers love video. It increases engagement and boosts sales. Search engines also love video because they consider it high-quality content. With proper […] (Read more...)
Advice and Insights for Clients
December 29, 2020
December 24, 2020
Ten myths about translation quality Nataly Kelly, a co-author of the book Found in Translation, wrote an article well known in the localization industry titled “Ten Common Myths about Translation Quality.” In it, she describes ten ways that inexperienced translation service buyers might try to ensure […] (Read more...)
December 24, 2020
Four ways to reduce translation costs Translation can seem expensive, but fixing a bad translation costs double. Here are four ways to reduce translation costs without sacrificing the quality of your multilingual content: Centralize How many different departments in your company purchase translation services from […] (Read more...)
December 24, 2020
Sometimes the best way to reach an audience is through video. Typically, global businesses need video translation services for marketing, advertising, e-learning modules, product demonstrations, and market research. if you have a completed video that you want translated into additional languages, what video translation services […] (Read more...)
January 11, 2021
Survey translation: Cultural biases to look out for When planning to administer a survey in multiple languages, take these cultural issues into account before survey translation begins. Even well-translated surveys can be biased by cultural issues. Responses can vary depending on the culture of the […] (Read more...)