{"id":10486,"date":"2021-05-11T14:38:01","date_gmt":"2021-05-11T18:38:01","guid":{"rendered":"https:\/\/www.scriptis.com\/?p=10486"},"modified":"2021-05-11T14:38:04","modified_gmt":"2021-05-11T18:38:04","slug":"traduction-de-videos-2","status":"publish","type":"post","link":"https:\/\/www.scriptis.com\/fr\/traduction-de-videos-2\/","title":{"rendered":"La traduction de vid\u00e9os : comment concevoir des vid\u00e9os faciles \u00e0 traduire"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">La traduction de vid\u00e9os\u00a0: comment concevoir des vid\u00e9os faciles \u00e0 traduire<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Cr\u00e9ez-vous des vid\u00e9os dans le but de former ou d\u2019informer un auditoire international?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Selon les pr\u00e9visions de l\u2019indice\u00a0VNI (Visual Networking Index) de Cisco, la hausse de popularit\u00e9 des vid\u00e9os va continuer de s\u2019acc\u00e9l\u00e9rer. <strong><a href=\"https:\/\/www.adgcreative.net\/resources\/by-2021-82-of-consumer-internet-traffic-will-be-video-are-we-ready\/\">Celles-ci repr\u00e9sentent d\u00e9j\u00e0 82\u00a0% du trafic Web<\/a>.<\/strong>  YouTube est pr\u00e9sentement le deuxi\u00e8me moteur de recherche au monde apr\u00e8s Google. Rien d\u2019\u00e9tonnant quand on sait \u00e0 quel point le format vid\u00e9o est efficace, surtout pour une formation ou une d\u00e9monstration. Il illustre mieux le propos qu\u2019avec du texte et des images fixes. Si vous souhaitez rejoindre un auditoire international, vous aurez besoin d\u2019experts en localisation et en traduction de vid\u00e9os.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Il est bon d\u2019envisager les besoins de localisation d\u00e8s le d\u00e9but de la conception. Simplifiez la traduction de vid\u00e9os en tenant compte des r\u00e9f\u00e9rences culturelles, de la pr\u00e9sentation visuelle, de l\u2019audio et du rythme d\u00e8s le d\u00e9part. Pr\u00e9voyez le coup, vous en sortirez gagnant!<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>1. R\u00e9f\u00e9rences culturelles<\/strong><strong><\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Assurez-vous d\u2019avoir en main les versions finales et approuv\u00e9es du sc\u00e9nario et du sc\u00e9narimage dans la langue de d\u00e9part. Ces documents aideront votre partenaire de localisation \u00e0 synchroniser l\u2019audio et les \u00e9l\u00e9ments visuels.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>AVANT de commencer \u00e0 filmer, veillez \u00e0 l\u2019adaptation culturelle du sc\u00e9nario et du sc\u00e9narimage. Pour \u00e9viter que certaines images, blagues ou notions ne laissent votre public indiff\u00e9rent ou, pire, ne l\u2019offensent carr\u00e9ment, il faut \u00ab&nbsp;neutraliser&nbsp;\u00bb le contenu d\u2019origine en enlevant ou en rempla\u00e7ant les \u00e9l\u00e9ments probl\u00e9matiques. Cette \u00e9tape doit \u00eatre confi\u00e9e \u00e0 un r\u00e9viseur dont la culture est celle du public cible. D\u2019instinct, il saura ce qui risque de mal passer et soul\u00e8vera les accrocs potentiels.<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Saviez-vous que\u2026<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Au Moyen-Orient, <strong><a href=\"https:\/\/www.thenationalnews.com\/arts-culture\/ask-ali-why-it-is-rude-to-show-the-soles-of-your-feet-1.295633\">montrer la semelle de ses chaussures est impoli<\/a><\/strong>. <\/li><li>Le chiffre quatre <strong><a href=\"https:\/\/www.scriptis.com\/fr\/traduction-chinois\/\">porte malchance en Chine<\/a><\/strong>.<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Garder la main dans sa poche est jug\u00e9\u00a0<strong>offensant en Cor\u00e9e<\/strong>. <\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"544\" height=\"383\" src=\"https:\/\/www.scriptis.com\/wp-content\/uploads\/2021\/01\/hand-in-pocket.jpg\" alt=\"\" class=\"wp-image-9900\" srcset=\"https:\/\/www.scriptis.com\/wp-content\/uploads\/2021\/01\/hand-in-pocket.jpg 544w, https:\/\/www.scriptis.com\/wp-content\/uploads\/2021\/01\/hand-in-pocket-300x211.jpg 300w, https:\/\/www.scriptis.com\/wp-content\/uploads\/2021\/01\/hand-in-pocket-207x146.jpg 207w, https:\/\/www.scriptis.com\/wp-content\/uploads\/2021\/01\/hand-in-pocket-50x35.jpg 50w, https:\/\/www.scriptis.com\/wp-content\/uploads\/2021\/01\/hand-in-pocket-107x75.jpg 107w\" sizes=\"auto, (max-width:767px) 480px, 544px\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>2. Mise en page \u00e9pur\u00e9e<\/strong><strong><\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li>Limitez le texte \u00e0 l\u2019\u00e9cran. Autant que possible, privil\u00e9giez les ic\u00f4nes plut\u00f4t que les mots.<\/li><li>Pr\u00e9voyez suffisamment d\u2019espace au bas de l\u2019\u00e9cran&nbsp;pour afficher les sous-titres, le cas \u00e9ch\u00e9ant.<\/li><li>Pour faciliter la traduction de votre vid\u00e9o, \u00e9vitez d\u2019ajouter trop de texte \u00e0 l\u2019\u00e9cran. Peu de mots = localisation simple et rapide. Toutefois, assurez-vous que les images choisies pour v\u00e9hiculer votre message ont un sens universel.<\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>3. Sous-titrage ou narration<\/strong><strong><\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li>Le <strong><a href=\"https:\/\/www.scriptis.com\/fr\/narration-ou-sous-titrage\/\">sous-titrage<\/a><\/strong> est une option moins co\u00fbteuse que la narration, qui requiert l\u2019enregistrement professionnel de voix. La technologie de synth\u00e8se texte-parole (<em>text-to-speech<\/em>, ou TTS) peut aussi convenir \u00e0 certains types de vid\u00e9os.<\/li><li>Si vous voulez que les auditeurs se concentrent uniquement sur l\u2019image, optez pour la narration. Cela est particuli\u00e8rement important pour les vid\u00e9os de formation ou de marche \u00e0 suivre.<\/li><li>Si vous choisissez la narration, \u00e9vitez de montrer des plans rapproch\u00e9s de personnes qui parlent \u00e0 la cam\u00e9ra. En effet, le doublage entra\u00eene des co\u00fbts et des d\u00e9lais suppl\u00e9mentaires, tandis que la narration hors champ simplifie la localisation.<\/li><li>Si vous y allez avec la narration, pr\u00e9parez un guide de prononciation des noms propres et des acronymes.<\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>4. D\u00e9bit et synchronisation<\/strong><strong><\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li>\u00c9vitez d\u2019int\u00e9grer trop de points de rep\u00e8re (indiquant le moment o\u00f9 un mot doit correspondre \u00e0 une image \u00e0 l\u2019\u00e9cran). Gardez en t\u00eate que la structure des phrases varie d\u2019une langue \u00e0 l\u2019autre. Plus l\u2019animation est complexe, plus il y a de points de rep\u00e8re. Synchroniser \u00e0 la perfection la narration (ou les sous-titres) avec l\u2019image peut faire gonfler vos co\u00fbts de traduction de vid\u00e9os. Si vous n\u2019avez pas d\u2019autre choix, t\u00e2chez de ralentir le rythme et d\u2019utiliser des images ou des ic\u00f4nes pour faire ressortir l\u2019essentiel.<\/li><li>Si vous avez recours \u00e0 la narration, ralentissez la vitesse de lecture de la vid\u00e9o source. Comme la traduction sera plus longue que l\u2019anglais en raison du foisonnement dans la plupart des langues europ\u00e9ennes, donnez une marge de man\u0153uvre au narrateur. Rien ne sert de d\u00e9biter le texte \u00e0 toute allure pour suivre le d\u00e9filement des images. Le public doit avoir le temps d\u2019assimiler l\u2019information si l\u2019on imagine, par exemple, une d\u00e9monstration de machinerie ou d\u2019\u00e9quipement. \u00c0 vouloir aller trop vite, vous perdrez l\u2019attention de votre public et plomberez le<a href=\"https:\/\/www.scriptis.com\/fr\/quest-ce-que-la-localisation\/\"> <strong>processus de localisation<\/strong><\/a><strong>.<\/strong><\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>En conclusion<\/strong><strong><\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Prenez le temps de communiquer avec votre \u00e9quipe de localisation avant de lancer la traduction de vid\u00e9os, puis favorisez un dialogue constant tout au long du projet. Afin de simplifier la traduction, tenez compte des exigences de la localisation d\u00e8s la conception de vos vid\u00e9os. Vous \u00e9conomiserez temps et argent!<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background\" style=\"background-color:#ee8003\"><strong>En savoir plus sur la traduction de vid\u00e9os.<\/strong><\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>La traduction de vid\u00e9os\u00a0: comment concevoir des vid\u00e9os faciles \u00e0 traduire Cr\u00e9ez-vous des vid\u00e9os dans le but de former ou d\u2019informer un auditoire international? Selon les pr\u00e9visions de l\u2019indice\u00a0VNI (Visual Networking Index) de Cisco, la hausse de popularit\u00e9 des vid\u00e9os va continuer de s\u2019acc\u00e9l\u00e9rer. Celles-ci<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":9,"featured_media":10183,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[234,284],"tags":[385,198],"class_list":["post-10486","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-conseils-astuces","category-etude-de-cas","tag-sous-titres","tag-traduction-de-videos"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>La traduction de vid\u00e9os : comment concevoir des vid\u00e9os faciles \u00e0 traduire &#8211; Scriptis Translations<\/title>\n<meta name=\"description\" content=\"Pour r\u00e9ussir la traduction de vid\u00e9os, tenez compte des r\u00e9f\u00e9rences culturelles, de la pr\u00e9sentation visuelle, de l\u2019audio et du rythme dans votre cr\u00e9ation originale.&#8211; Scriptis\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.scriptis.com\/fr\/traduction-de-videos-2\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"La traduction de vid\u00e9os : comment concevoir des vid\u00e9os faciles \u00e0 traduire &#8211; 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