website localization

December 24, 2020

B2B e-commerce translation

B2B e-commerce translation What explains the rapid growth of online B2B sales? Scalability of cloud platforms and mobile access began the acceleration. The changing needs of buyers and the current sales environment shifted it into high gear. As business processes, logistics, and warehousing become automated, […] (Read more...)

December 24, 2020

Keyword translation and localization for international SEO

Keyword translation and localization for international SEO When you translate your website to serve an expanding global market, keep search optimization in mind from the very start. Search engine optimization (SEO) includes adapting the content and meta-data to match buyers’ search strategies and search engines’ requirements. […] (Read more...)

December 14, 2020

10 Steps for Core International SEO

Winning at search engine optimization is an important ingredient for sales growth. If you are planning to translate your website for foreign or bilingual markets, international search engine optimization might seem especially daunting. It shouldn’t. Although SEO guidelines seem to change constantly, your development team […] (Read more...)

November 12, 2020

Case study: Mobile app and website translation increases foreign sales by 30%

Executive Summary Our client develops mobile apps to increase efficiency of WiFi hotspots. Their English-language app sold fairly well in foreign language markets, so they decided to increase sales with mobile app and website translation into Arabic, Chinese, French, German, Portuguese, Russian, Spanish, and Turkish.  […] (Read more...)

September 22, 2020

What is technical translation?

What is technical translation? Broadly speaking, technical translation is the translation of materials dealing with scientific and technical subject domains. Or, to put it another way, technical translation requires the use of a technical translator. A qualified technical translator understands the subject matter and specialized terms of […] (Read more...)